layout: default title: Advertising & DSP Integration description: Complete guide to ViewFi's advertising platform, ad formats, and DSP integration

Advertising & DSP Integration

Welcome to ViewFi's advertising documentation. This guide covers everything you need to know about creating, deploying, and tracking video ad campaigns on the ViewFi platform.

📚 Documentation Sections

📱 Ad Formats

Supported ad unit types

• ✅ Floating Video Player (300x250, 320x180)
• ✅ Mobile Interstitial (Full-Screen)
• ✅ Lightbox Expansion
• ✅ DSP-Compliant Formats

🏷️ Ad Tag Types

Tag generation options

• ✅ HTML5 Complete
• ✅ Direct Iframe (DSP)
• ✅ JavaScript Tag
• ✅ VAST XML
• ✅ Google Ad Manager Template

📲 MAID Tracking

Mobile Advertising ID support

• ✅ IDFA (Apple) Support
• ✅ AAID (Android) Support
• ✅ LoopMe Integration
• ✅ Device-Level Attribution

🎯 Campaign Setup

Creating advertising campaigns

• ✅ Campaign Configuration
• ✅ Video Requirements
• ✅ Reward Setup
• ✅ Tracking & Analytics

🔧 DSP Integration

Programmatic advertising setup

• ✅ Tag Placement
• ✅ Macro Support
• ✅ Click Tracking
• ✅ Conversion Tracking

🚀 Quick Start

1. Create an Ad Campaign

Navigate to your dashboard and create a new campaign with video content and reward configuration.

2. Generate Ad Tags

Use the Ad Tags Generator to create tags for your desired format and integration type.

3. Deploy to DSP/Network

Copy the generated tag and deploy it through your DSP or ad network.

4. Track Performance

Monitor impressions, clicks, and conversions in real-time through the analytics dashboard.

💡 Key Features

DSP Compliance

• Industry-Standard Tags: VAST, HTML5, and Direct Iframe formats
• Click Macros: Support for %%CLICK_URL_ESC%% and other DSP macros
• Viewability Tracking: Built-in impression and visibility tracking
• Cross-Domain Safe: Secure postMessage-based communication

Mobile Advertising IDs (MAID)

• IDFA Support: Apple Identifier for Advertisers
• AAID Support: Android Advertising ID (Google)
• Device Attribution: Track campaigns at the device level
• Privacy Compliant: Respects user opt-out preferences

Ad Formats

• Floating Video: Non-intrusive overlay players
• Mobile Interstitial: Full-screen mobile ads
• Lightbox: Expandable ad units
• Responsive Design: Adapts to any container size

🔗 Quick Links

📊 Platform Capabilities

Supported Video Platforms

• YouTube (recommended)
• Vimeo
• Direct video URLs (MP4, WebM)

Tracking & Analytics

• Impression tracking
• Click tracking
• Completion tracking
• MAID attribution
• Real-time reporting

Integration Options

• Direct iframe embedding
• JavaScript tag insertion
• VAST XML for video players
• Google Ad Manager templates
• Programmatic DSP integration

📐 Creative Asset Specs

Need to brief your creative agency? See the Ad Specs & Creative Guide for all asset dimensions, file formats, size limits, and per-campaign-type checklists.

🆘 Need Help?

• 📚 Getting Started: See our Campaign Setup Guide
• 📲 MAID Integration: Check the MAID Tracking Guide
• 🔧 Technical Issues: Visit our Troubleshooting Guide
• 💬 Contact Support: Reach out to our team for assistance